The Creamery Sacramento
A collaboration with Merlot Marketing, Omnibus was brought on to create a cohesive brand package for The Creamery at Alkali Flat housing development by BlackPine Communities. Refining a working logo for stronger brand appeal, Omnibus developed a fresh palette, typography system and graphic icon package to serve as a base for advertising and marketing efforts.
Omnibus consulted on photo art direction, brand voice and messaging, developing multi-dimensional advertising concepts for print and web. Deliverables also included designs for key marketing pieces such as outdoor flag and signage systems, booklets and other printed materials as well as a 10 foot high monument in the center of the development.
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